Strike Now ?

 ** Editors Note: This article was written with ChatGPT **and prime example of why the writers are striking ...in my personal opinion

In the realm of the entertainment industry, there exists a dichotomy that often leaves us torn between our appreciation for striking workers and the sometimes conflicting behaviors of industry professionals. While it's important to acknowledge and support workers fighting for their rights, it's equally crucial to examine the intricate workings of the hype machine and its impact on movies and their reception. In this blog post, we'll explore the complexities of these issues and delve into the contrasting examples of "The Northman" and "John Wick 4" to shed light on the multifaceted nature of the entertainment industry.

First and foremost, it's essential to recognize and appreciate the struggles faced by striking workers in the entertainment industry. These workers, including actors, crew members, and other personnel, often fight for fair pay, better working conditions, and improved job security. Their collective efforts serve as a reminder that the industry's success relies on the contributions of countless individuals working behind the scenes. (editorial note notice it ChatGPT does not mention the writers ??? ) 

While we appreciate the striking workers, it's also important to acknowledge the practices that can sometimes raise eyebrows within the entertainment industry. One such practice is the endorsement of products or services through sponsorships on platforms like YouTube. This juxtaposition raises questions about the sincerity of one's commitment to supporting workers' rights while actively participating in promotional activities.

Similarly, the exorbitant fees charged for pictures and autographs at fan-based conventions might be seen as contradictory to the values of solidarity with the striking workers. These practices can inadvertently contribute to an atmosphere of exclusivity and reinforce existing hierarchies within the industry.


The hype machine surrounding movies can be intense, often shaping the public's perception and influencing box office success. The extensive interviews, numerous openings, and media tours associated with a film like "The Northman" might generate significant publicity, but this doesn't always translate to commercial success. It raises questions about the effectiveness and impact of promotional efforts on a film's reception


The contrasting examples of "The Northman" and "John Wick 4" provide valuable insights into the varying factors that contribute to audience appeal. Despite "John Wick 4" following a familiar plot, its relatively subdued promotional tour, including unconventional appearances like the Hot Ones show, showcases a different approach that resonates with a larger audience. This stark difference in reception demonstrates how unconventional marketing tactics can sometimes trump extensive media exposure.


**** Blogger here .... The ChatGPT feature didn't work out as well as I hoped because my complaint is now on Youtube there is about 400 actors with sizeable audiences that will be vlogging and they will get money from advertisments and sponsorships. Also Twitter just started cutting checks to "creators" on its platform. Meta has a similar program with Instagram and now Threads ( by the way I am not signing up for threads but that is for another post ). Tic Tok just cut checks in the thousands to a couple hundred creators and so it goes on.  

Remember the gist of the strikes isn't creativity and isn't really about money but its about control and ownership. Who controls your written words and who owns your image ? Its not very democratic what the studios or platforms want and it needs to change. Yet, I remember a few years ago a platform had a product producer have two creators stage a fight and it perpetuated an entire news cycle for days. So, let's be honest we can all be content creators but companies saying they own your image is harsh ...yet have you looked at the terms of service lately.